Markets & geographic outlookOne region at a time.
One region at a time.
A continental outlook.
Our geographic story begins in South Sudan, extends through our current East African focus and looks toward opportunities across the continent.
WHERE WE ARE / WHERE WE’RE GOING
01 / HEADQUARTERSSouth SudanThe company’s home base and foundation.
02 / CURRENT FOCUSEast AfricaThe region where EUB currently undertakes consultancy work.
03 / LONG-TERM AMBITIONAcross AfricaA wider continental presence built through local understanding and trusted relationships.
Our starting point
Grounded in local context. Open to regional opportunity.
EUB’s headquarters are in South Sudan, and its current consultancy work focuses on East Africa. As the company develops, its ambition is to build relationships and capability that support work in additional African markets.
HeadquartersSouth Sudan
Current focusEast Africa
Future ambitionPan-African expansion
A considered approachMarket understanding
Market understanding
before market entry.
Every market has its own operating environment. Useful guidance starts with understanding local context, business requirements and the client’s objectives.
01
Understand the market
02
Clarify the opportunity
03
Connect the right people
Planning across borders?
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